Beosound Theatre

Bang & Olufsen

Raising the bar

Beosound Theatre is the centrepiece to the Bang & Olufsen cinema experience. 12 drivers in a compact body, modular combinable with almost any TV, to create a setup that reshapes the definition of a soundbar.
Client | Bang & Olufsen
Sector | Audio
Year | 2022
Beosound Theatre on a concrete floor with a dark background
A view of the Beosound Theatre control panel showing it's simple layout

Create a magical B&O experience with any TV

Product flexibility was a key objective for Bang & Olufsen in the design of the new Beosound Theatre soundbar. We created three different set-up variations and a modular width design to cover almost any TV size and customer preference. Flat on the wall, placed on the shelf using a base plate and free-floating with the moving floor stand.
Three Beosound Theatre units standing in a row
A view of the corner of the Beosound Theatre showcasing different materials and forms of the design

Authentic identity from every angle

The warm wooden slats of the Beosound Theatre bring elegance and an interior feel to the living space. Embedded in a keel like design, made with precisely refined aluminum to reflect the Bang & Olufsen craftsmanship heritage. Recognizable shapes from far away, noticeable details when approaching, and surprising interactions up close.
Different pieces of wood and a metal object lying on a black canvas
Two hands showing sound panels used in the Beosound Theatre design
Different metal pieces used in the Beosound Theatre design on a black background
A view of the corner of the Beosound Theatre showcasing different materials and forms of the design

Inconspicuous performance

The Beosound Theatre features a total of 12 acoustic drivers, placed in an exceptionally compact design. Creating an immersive cinematic experience that blends perfectly into any interior environment, elevating the home cinema experience thanks to the integration of Dolby Atmos.
An exploded view of the Beosound Theatre showing all the different components used in it's design
Credits: bang-olufsen.com
A front view of Beosound Theatre without it's front panel showing view of the speaker arrangement
A view of the corner of the Beosound Theatre showcasing different materials and forms of the design
A view on the side of Beosound Theatre showing it's sleek form
A view of the corner of the Beosound Theatre showcasing different materials and forms of the design
Credits: bang-olufsen.com

A soundbar designed for decades, modular and upgradable to fit every home cinema setup.

Beosound Theatre mounted on a concrete wall without it's wood paneling showing it's adaptability
Four different configurations and colorways of Beosound Theatre

The centerpiece to an unmatched hi-fi system

As a stand-alone sound system, the Beosound Theatre impresses all by itself. Yet, when arranged as a centerpiece with two Beolab 28s or Beolab 50s for a complete home cinema system, you can elevate the sound stage to an immersive, stunningly precise and performant acoustic experience. Related to the B&O staged speaker portfolio, but with iconic elements of its own.
A closeup view of the wood paneling and the top of Beosound Theatre
Beosound Theatre standing on a metal stand in the middle of a large room
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